Longbored Surfer

2010.10.23 IBM 'Outcomes' Campaign

ibmoutcomes_phonefootprint-af57726cf431c5c0d4b37681e57ee8ae

Clever double-meaning ads by the Dutch Uncle Agency. What's better is that it isn't just once, but multiple times. Very cool use of negative space.

Via CameronMoll

Tag(s): design inspiration print

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